Facebook’s $50B valuation put in perspective [infographic] from Alltop
Posted in Facebook, Social Media
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Food for Thought
I mentioned @ExerciseTV in a tweet to my coworkers (because Exercise TV tweeted a link about adding protein to brownies…GENIUS!). @ExerciseTV responded.
Seems simple enough. But it really impressed me. Why? Because some companies (and people) don’t take the 2 seconds to respond. Did they make a positive impression? Yes. Can you bet that I’ll pay more attention to @ExerciseTV in the future? You bet. I didn’t even have a question for them, simply mentioned them and they still engaged. Better than when Twitter said they were taking questions to answer and never did…hint @ev…just saying. The Exercise TV account is now on my radar for actual interactions, and I’ll certainly view them in a positive light in the future.
I’m not alone. For small business owners, a recent article from Inc. Magazine says:
Seven out of 10 consumers are more likely to use a local business if it has information available on a social media site, says a new study.
And still only 1/3 of small businesses use social media?! Just some food for thought.
#FollowFriday @Marijean
Reasons to follow Marijean:
- She's a great connector
- She shares cutting-edge PR & social media content
- She's immersed in Cville news, events and everything in between
- I hear she bakes a killer pie…
Guest Post on Marketing Pilgrim: Facebook Community Pages – Your Lurking Reputation Nightmare
It’s been over four months since Facebook launched Community Pages, and they’re still a big mess. As users were originally told, Community Pages are NOT completely “dedicated to a topic or experience” but just pages created from everything that users list in their Info tab. Sure that might encompass topics or experiences, but, for example, Community Pages are automatically created for employers, colleges, high schools, interests and activities. With 500 million users on Facebook, those interests, employers and activities quickly add up.
Continue reading this post here
Posted in Facebook, Social Media
Tagged Facebook, Marketing Pilgrim, ORM, social media
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Guest Post on Marketing Pilgrim: Facebook Ads…Instantly
Facebook recently enabled a feature that instantly suggests a dynamically created Facebook ad based on a provided URL. I tested it out to uncover how Facebook set up this feature. As with most things, there are some pros and cons to the dynamic ad creation approach.
Facebook creates the ad by searching the HTML of the provided URL for certain tags. Specifically, it pulls the title tag, meta description, and an image associated with the main content, similar to how it pulls information when Facebook users share a link.
Continue reading my guest post here
Posted in Advertising, Facebook
Tagged Advertising, Facebook, Marketing Pilgrim, social media
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